Pentru că ai foarte multă experiență în marketing, poți să ne spui, în opinia ta, care este rolul departamentului de marketing în Customer Experience? Nina Brătfălean (NB): Experiența clientului cu marca este diferențiatorul final, cel mai puternic, dintre două produse sau servicii similare și contribuie în mod decisiv la opțiunea de cumpărare.
It is no secret that Stefanini has high CSI when it comes to service delivery, What is the key ingredient for excellent customer service in your organization? Indeed, Stefanini has a high CSI, but when it comes to CSI high is never high enough. Especially when you deal with hundreds of thousands of clients
Here is our latest addition in the series of Chat with Service intellect. This month we had an opportunity to converse with David Gedlicka, CEO at Porsche Finance Group Romania. He shared with us his opinion on Role of Customer Experience in success of any organization. Find our coversation with him below:
At UP! Your Service all our actions are fueled by our vision “Romania becomes Role Model for Superior Service Globally”. Chat with Service Intellect is a initiative towards this vision,
Last month we talked about an incredible initiative by Baneasa shopping city, their “Underground Parking Project”. We were curious to know more from their team, about their vision behind this project and how they put this vision into practice. Our curiosity was satisfied during our chat with Alexandru Bogdan, Baneasa Shopping City’s Marketing Director
Băneasa Shopping City – Underground Parking Project. This project is build to create an emotional connection with customers by conveying a pleasant, clear, intuitive experience in the underground parking. About Băneasa Shopping City With an area of over 85,000 square meters, Băneasa Shopping City is one of the largest shopping areas in România. Located in
Enjoy this complete keynote speech by Ron Kaufman at the Swiss National Excellence Awards in Lucerne, Switzerland on Uplifting Service Culture. Ron Kaufman is rated one of the “Top 25 Hot Speakers” by the National Speakers Association – and this keynote speech shows why. Watch as this audience of conservative industry CEOs are captivated by
What differentiates you from your competitors? How can you stand out from the crowd? Look hard into what your organization provides: your products and services, your delivery systems, your employee’s attitudes and the way you build relationships with customers. But what truly differentiates your organization from the rest? Customers today are not just buying
A successful service culture requires your people to collaborate with each other internally and exercise the partnership skills to create greater value for external clients. How do you find and hire such people? This is a critical question. New Staff Recruitment is a key Building Block of a strong and sustainable service culture. In
What have you done today to put a smile on someone else face? Have you given a little thought, put in a little effort, in an attempt to uplift someone else? Or are you too busy with your day-to-day affairs, too absorbed with what you need to do, too focused on yourself that you fail
